Business 101: How to Start Your Own Brand of Tea | Business Post Nigeria

2022-09-02 19:13:34 By : Ms. Vicky Zhang

Business owners are a special type of person. They are a determined group of people who are interested in taking a risk and figuring out what they can do to make a profit for themselves. Some of these individuals have been looking at how they can potentially open up a business selling tea.

One of the best things about being a business owner is that you can potentially sell something that you enjoy. Those who open a tea business are looking to sell something that they enjoy in their daily life. The tea business is a great one to get involved with because it is so easy to customize the various teas that you sell to the public. You can blend up your own flavours and deliver something to people that they have never had the ability to experience before. If you strike just the right chord, then you may see the value of your business skyrocket.

The tea business is one that is easy to transfer online. Sure, you can find a place with help from consultants like this site and open tea shops and sell to customers who decide to come in and try a delicious brew with you, but you don’t have to stop at that point. You can also make the choice to sell your creations online as well. In fact, it is incredibly important to make sure that you at least offer your most popular flavours online.

Customers love this because it means that they can get their hands on teas that they might not otherwise have had access to. This is to say that they may enjoy a specific tea from their home country that they are unable to get their hands on when they move abroad. If they can purchase that tea from a website that sells their favourites like this, then they are likely to be happy with the end result of what has happened here.

You may be able to build up quite the collection of adoring fans because you sell the teas that they crave online in a way that allows them to purchase online.

It is a lot of fun to create some of your favourite teas for family and friends, but that is not going to cut it when it comes to running a business. You must think about what will make your business as profitable as possible, and that means discovering the types of tea that people love the most and offering that to them.

You will need to set up your business as a legal entity and also observe what the competition is doing. Not only do you want to know what the competition is doing so that you know what steps to take for yourself, but also because you need to discover ways that you can outcompete them.

If you know what your competition is doing, then you are more likely to come up with ways to outmanoeuvre them and get to the point where you can count on creating a business that is far more profitable than what your competition has been able to do.

Companies need to know who their target customer is at all times. If they don’t pitch their target customers with the information and marketing that they need, then it is likely going to be extremely difficult for that business to get up off the ground and running. They won’t be able to lock in the core base of people that they need to make their business as profitable as it should be. Sadly, many companies completely miss the market on this because they aren’t paying attention to the type of people who are most likely to want their product.

A little market research goes a long way in identifying the types of customers who can propel your business to the next level. If you put in the work today, you will very likely discover that it yields results for you going forward.

Finally, you will need to create an easy-to-navigate website no matter if you intend to sell online or not. People may want more information about your brand, and the easiest way for them to gather those details is to go to your website for more details. It should be as comprehensive as possible, but you should also make sure that it is easy to use and not TOO busy. People just want the facts that they need about your business without all of the distractions.

At the end of the day, you can become profitable and run a beautiful tea store if you set your mind to it. We sincerely hope that these starter tips will help you on that journey.

Verve Commences Annual National Consumer Promo

Google Wallet Launches in South Africa

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via dipo.olowookere@businesspost.ng

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Nigerians can now begin to enjoy quality kitchen services courtesy of Honeydrop, a premium digital kitchen brand developed to meet the need for high-quality meals for discerning individuals and corporate organizations that appreciate good and hygienically prepared meals.

The company, which came into existence with the intention to disrupt the Nigerian quick digital kitchen scene, has promised its customers top-notch services that will leave them craving for more.

Already, the organisation’s various channels for order placement have gone live, including the e-commerce platform (www.honeydropng.com), WhatsApp (07014007540), e-mail (info@honeydrop.ng or contact@honeydrop.ng) as well as social media handles (honeydrop_ng) for Instagram, Facebook and Twitter.

The Business Manager for Honeydrop, Mr Moses Saigbe, said the product range of the firm is diversified and covers local and continental dishes, with unrivalled specialization in soups and other unique Nigerian meals.

He stated that the main focus includes the replacement of bulk meals for families, individuals, and professional/social group engagement that can be shared amongst guests or eaten piecemeal as required.

Mr Saigbe noted that brand offerings that are based on a proper study of consumer needs and challenges would continue to remain in high demand, adding that Honeydrop’s experience since it came on stream has proved that there are still niches in the food market to tap into by willing entrepreneurs and investors.

“We intend to hold our own in the market by consistently delivering joy, satisfaction and professionalism to our growing clientele base,” he stated.

The entry of Honeydrop with its new array of digital kitchen services further underscores the resilience of the Nigerian Quick Service Restaurant Sector and the depth of competition and innovation that have continued to push the food sector of late.

A campaign aimed at rewarding cardholders with exciting gifts and cash prizes that will enhance customer satisfaction and loyalty has been launched by Verve.

The initiative, known as National Consumer Promo, is the third and will run from August 22 until October 30, 2022, according to a statement from the leading payment technology firm.

During the period, Verve cardholders with the highest transaction counts will stand a chance to win N1 million each, monthly.

Also, 200 cardholders will be rewarded with N20,000 monthly when they transact with their Verve cards on Automated Teller Machines (ATMs), Point of Sale (POS) terminals online platforms and when Paycodes are generated for transactions.

In addition, Verve cardholders will also have a chance to get 10 per cent cashback weekly across payment channels. Verve card is one of the most renowned payment methods in Africa and offers extensive and exciting rewards while ensuring safe and seamless payment transactions for all customers.

This promo is in partnership with eight commercial banks First Bank, Zenith, Access, Ecobank, FCMB, Union, Fidelity and United Bank for Africa (UBA).

To qualify for the promo, Verve cardholders with active accounts can start transacting with existing Verve cards or renew their expired Verve cards. Also, non-Verve card holders can ask their banks for a Verve card to participate and increase their chances of winning great rewards.

For three consecutive years, the leading card brand, Verve, has continued to reward thousands of cardholders for their patronage in line with its mandate to provide a life of convenience for existing and prospective customers. This promo is one out of several reward initiatives through which Verve makes this possible.

Speaking on the promo, the Executive Vice President, Marketing & Communications, Interswitch, Ms Cherry Eromosele, noted that the Verve National Consumer Promo was created to expose Verve customers to its rewarding, customer-focused benefits whilst also addressing consumers’ lifestyle needs.

“From the inception of the Verve Consumer National Promo, we have explored new and exciting ways to reward loyal cardholders who seek a convenient and trusted means of payment, but also a fulfilment of their everyday needs.

“With this reward program, we will continue to prioritize our cardholders’ needs as well as acknowledge the immense value of their loyalty to the Verve brand. We implore all Verve cardholders to seize this opportunity to transact and enjoy,” she said.

Google Wallet, a mobile payment system, has officially launched in South Africa with expansion expected in other countries on the continent.

Google Wallet is a virtual platform that allows users to pay and transfer money directly from their phones.

In South Africa, Google Wallet is currently compatible with six banks: FirstRand, Absa, Nedbank, Standard Bank, Discovery Bank, and Investec.

Google Wallet has partnered with four international airlines — United, KLM Royal Dutch Airlines, Air France, and Singapore Airlines — that serve South Africa. This will allow digital boarding passes and tickets to be stored in Google Wallet and accepted by airlines.

The initiative will enable Android users to make contactless payments and store digital passes on their phones as it processes a payment token that must be authorised by a fingerprint, face, or pin, to promote user security and mitigate fraud.

It will also allow users to save and access payment cards, event tickets, loyalty cards, and boarding passes.

Users can add payment cards to tap and pay anywhere Google Wallet is accepted or with devices that support near-field communication (NFC).

South Africans who have a credit or debit card saved to their Google account will see their cards automatically appear in Google Wallet. To enable contactless payments, they need to follow the instructions on their phone screen.

Business Post gathered that users who do not have their cards saved and want to add a card to Wallet can do so by selecting the “add a card” prompt in the carousel at the top of the wallet app page.